Cookie policy

Last updated: September 8, 2026. This policy describes cookies and similar technologies used by W2MS Web to Mobile Services Inc. on w2ms.com and w2ms.ca.

Related: Privacy Policy. This page is not legal advice.

Do you need cookie consent?

Yes, for non-essential technologies. Essential cookies and storage needed for security, authentication, theme preference, and form protection run by default. First-party analytics and third-party embeds (such as LinkedIn) run only after you accept analytics and/or marketing preferences in our consent banner (or later via Cookie settings).

Canada does not have an EU-style cookie law, but PIPEDA still requires transparency and appropriate consent for unexpected tracking. Visitors in the EEA/UK are covered by ePrivacy/GDPR expectations for non-essential cookies. We therefore offer a consent choice to everyone.

Categories

1. Essential (always on)

• w2ms-theme (localStorage) — light/dark theme
• w2ms-consent (localStorage) — stores your cookie choices
• Region preference keys — remember w2ms.com / w2ms.ca choice
• PHP/session authentication cookies — after you sign in
• Cloudflare Turnstile — bot protection on forms (may set third-party cookies from Cloudflare)
• Contact topic / form UX keys in sessionStorage needed to complete a request you started

2. Analytics (optional)

• w2ms-analytics-session (localStorage) — first-party session id
• UTM and landing slug keys in sessionStorage
• Requests to our /api/analytics.php and analytics beacon — page views, events, approximate country from IP

We do not load Google Analytics, Meta Pixel, Hotjar, or similar third-party ad trackers.

3. Marketing / embeds (optional)

• LinkedIn post embeds on the Updates section (third-party iframes that may set LinkedIn cookies)

If you decline marketing embeds, we still show text summaries and a “View on LinkedIn” link without loading the iframe.

How to manage choices

• Use the on-site banner, or choose Cookie settings
• Clear site data in your browser to reset preferences
• Unsubscribe from emails via /newsletter or account email preferences (separate from cookies)

Contact

Questions: contact form (subject “Cookies”) or info@w2ms.com.